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Won’t you like to know the truth about your purpose? That’s exactly how I felt when this topic came up in a discussion with Life Coach @yomioladunjoye (check him out).

Here are a few excerpts from our long conversation.

  1. Purpose is a discovery backed by a decision. Every creation was created to solve a need. Every human has a problem to solve, and these solutions reflect themselves in the nature of our individual design; our tastes, identity, values, inklings, gifts, talents are unique to us in helping us identify the solutions we are created to solve.

The decision to understand these, and be conscious about our purpose, sets us apart from others and leads us into living purposefully.

  1. Our message and purpose isn’t for everyone. There is always a person or a group of persons who need the solutions we carry or the messages our purpose delivers.

Bill Gates, Steve Jobs, Nelson Mandela, Oprah Winfrey have specific people who their voices, talents, and products naturally resonate with, attract and therefore meet their needs or solves their problems.

Until we meet the needs and solve the problems of the people we are sent to, our mission may be as a candle lit but kept under a basket.

Offering our services and solutions to the wrong crowd leads to frustration. The people we are sent to give life to our mission.


Who is your purpose meant to serve?

  1. Purpose requires FOCUS; Focus means being singular in pursuit. It enhances mastery and helps direct energy. As humans we aren’t filled with unending energy so wisdom demands we prioritize the areas we expend our energy. Focus helps clarify our message, ensures internal alignment, improves the release of passion and delivers mastery.
    You become the “you” that you see in your imagination and thoughts consistently.
    You are changed into the object of your attention with time.
    The best way to kill a mission is to focus on another mission and neglect the previous one.
    Lack of focus is a hindrance to the effective fulfillment of purpose.
    So, focus on your focus.
  2. Time is the currency of purpose. A tree doesn’t grow into its fullness in a single day. A child requires time to develop into a man. Hence, purpose requires time. It takes time for an architectural blueprint to become a built up masterpiece.
    There is a time for every purpose under heaven.
    There are periods to prepare, periods when you would feel insignificant, periods to develop inner alignment with your personal mission, periods to obtain clarity, periods to engage in external and internal negotiations, periods to develop the right relationships and mindsets, periods to plant the seed of purpose and the period to harvest.
    Time is purpose’s currency and the best way to invest time is to be goal conscious.
  3. Purpose requires preparation. Babies are born, yet manhood is based on years of preparation.
    According to Malcolm Gladwell, to attain mastery in any art, skill or profession you need appropriately 10,000 hours of consistent practice.

Discovering your purpose is different from fulfilling your purpose. To fulfill your purpose, consistently taking action is a fundamental requirement.
You must continue doing the right thing when it is easy and not easy to do.
According to Bruce Lee, “I fear not the man who has practiced 10,000 kicks once, but I fear the man who practiced one kick 10,000 times”.
Lionel Messi paraphrased said, “I start early and I stay late, day after day, year after year. It took me 17 years and 114 days to start my successful career journey”.

Fulfilling purpose comes after discovery of purpose and it requires commitment and consistency.


The Catalyst